ers only allow for printing on the front and in a certain size. Yet more topics to discuss
with your designer. And here you thought all they did was create nifty artwork. These
folks can save you a lot of dough and your hindquarter. Be open with them. Discuss vari-
ous options and ideas. They’re worth their weight in salt. I’m not just writing that because
I come from a design background. Well ... okay, I sort of am. But, nonetheless, it’s true.
As is my custom, here’s another little bit of fairly useless trivia to know, tell andamaze your friends. “Worth their weight in salt,” originates from both the middle ages,
when salt was rare and valuable and from the Roman Empire. A person who was "worth
their weight" was, and still is, a person who is needed and valuable. Roman soldiers were
allowed a certain amount of money to buy salt. These guys had to buy their own food,
weapons and such. The cost of these goods were deducted from their wages, in advance.
How much does that suck? Plus, the word “salary” is based in the Latin word, “sal,”
which means salt. The complete word, for those who are interested, is “salarium.” Ro-
man soldiers received a salarium. I wonder if they were also paid overtime or received a
bonus based on the number of disembodied body parts achieved during battles?
Printing and Reproduction
A decent graphic design will lighten your wallet a bit. Printing and reproduction costs
can clean it out, if you’re not careful. As mentioned, give thought to how many colors
should appear on which products. Get at least three quotes for each product. By the way,
you don’t need to create an entire product line from the get go. Start with a few and build
from there. Sure, you’ll need CDs and t-shirts to start, but other wearables, mugs, key-
chains and such can come later.