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(Nora) #1
UlTImATE SUccESS GUIdE

absolutely no experience selling or marketing online, in four short years
I raked in almost 6 million dollars in sales and fees!


In all seriousness, those three myths derail a lot of people from living
a fulfilled life. The reality is that becoming an online entrepreneur has
never been easier and faster if you have the right platform, message and
system. Below are the strategies that will get you started, these are the
same steps I took that ultimately lead me to build several multi-million
dollar businesses and live the ultimate Entrepreneur’s lifestyle where I
spend a majority of my time being a daddy.


FoUR PRoven stePs to BeCoMe
A soUght-AFteR exPeRt


  1. Position and Brand. This is the heavy lifting and the founda-
    tion when it comes to building your online expert empire. This
    is where you claim your topic and own it. The first step and
    key is to know what’s already been said so you can formulate
    your own opinion and even more important, differentiate your-
    self. In general, you can start by studying the work of the ten
    most influential people in your desired subject. You should be
    on every email list of the current experts in your industry; you
    should also buy their books and products, and attend as many
    seminars as you can. Pay close attention to how others are posi-
    tioning themselves and the sales process they take you through.


Every online Entrepreneur must master positioning and self-
branding. You should be thinking about questions like; why is
my content more valuable than others in my space? How Am I
different that everyone else? Educate, don’t sell! I want you to
be obsessed with value based content. The more value people
perceive in you the more you can charge. When I started as an
Internet Marketing coach to small business owners, I studied
the most creative thought leaders in my field, I studied what
they were doing, how they spoke and their positioning strate-
gies. I generated millions in consulting and coaching fees be-
cause I was able to articulate at a high level internet marketing
strategies, thus business owners put me in the “expert” class.
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