COMPUTERARTS.CREATIVEBLOQ.COMEditor’s letter
The blank page – or screen. For some it’s a daunting
challenge, a wall to be broken down before a project can
begin. For others, that blank page is an opportunity – a
fresh chance to be inspired, let the ideas flow and create
something new.
And if there’s a theme to pick up on as you flick through
this new edition of Computer Arts, we hope it’s the
excitement that should surround the beginning of every
new creative venture. Whether it’s the start of your latest
project, the founding of a studio, a step into the world
of freelance, or the launch of your career, the thrill of
fresh ideas coming thick and fast and the chance to make
something new are what keep us all doing what we do.
At the beginning of the month, our art editor Mark
Wynne and I were among the judges at D&AD’s New Blood
Awards in London, recognising the best and brightest
young talent in advertising. The ideas on display and
the ability of these up-and-coming designers to execute
them were truly inspiring, and I fully expect some of the
winners to become regular fixtures in the magazine in the
coming months and years.
Throughout this month’s Computer Arts, we’re
examining the nature of ideas (page 38), how to hone your
creativity (page 22), what it’s like collaborating with luxury
brands (page 60) and keeping it fresh even when you’ve
established yourself in the industry (page 74). As we head
towards the business end of 2019, hopefully we’ve curated
an issue that inspires and injects fresh impetus into your
own practice. If there’s a blank page in front of you right
now, let it fill you with excitement.
FEATURING
SUSAN HOFFMAN
The idea is at the heart of any great
project, says Wieden+Kennedy’s chief
creative officer as we look at original
thinking in design, starting on page 38.
http://www.wk.comMIKHAIL SHARANDA
Creativity doesn’t come out of nowhere- it’s a skill you can learn according
to Mikhail Sharanda, design director
at Huawei, in his column on page 22.
http://www.gent.media
WELCOME SEPTEMBER 2019
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KEEP IN TOUCH WITH...
BEREN NEALE
Editor
[email protected]JANINE REWELL
The leading Helsinki-based illustrator
is among six creatives sharing their
thoughts on developing luxury brands
in our special report, over on page 60.
janinerewell.comPAUL SAHRE
Book cover design is undergoing a
renaissance and is an area where there’s
scope to put your soul into your work,
says Paul Sahre, interviewed on page 50.
paulsahre.comSIMON ELLIOTT
How does a studio keep it fresh after
20 years in business? The cofounder
of Rose reveals the secret to longevity
in the creative industry on page 74.
http://www.rosedesign.co.uk