36 november 2017 http://www.asianphotographyindia.com
Having an early start helped Amar.
Back in 2010 there were only an handful
of documentary and creative wedding
photographers, and he says his work
started getting noticed from the very first
wedding he shot in India. “Ever so often
there will be one wedding that will take a
wedding photographer to his next stage.
The secret is to handle every wedding as
one such wedding. If you ask me what’s
my best wedding so far, I would say, ‘The
next one I am going to shoot’.”
For Studio A, it all started as a
one-member team in 2010. Amar and his
first editor worked out of a guest room,
and since then the team has grown from
strength to strength. Today, the team
consists of photo and video editors,
photographers, cinematographers, client
relationship manager, an accountant,
admin, writer, web developer and a
driver. Amar says each employee is
special to him. “They have all helped me
grow as a person and as a professional.
To keep things exciting, I make sure
that no person is stuck doing the samething all the time. We try to move things
around. Editors try out photography and
photographers dabble in image editing.
As a team we take on projects that are
different from our usual ‘bread and
butter’ weddings. We are now into more
areas like documentary film making,
travel videos, heritage documentation
and more.”
When asked to describe the style of
Studio A, Amar says it is a mix of artistic,
stylish, creative and documentary
approach. “It is hard to state our style in
words for we constantly keep evolving
and improvising. Our goal is always to
see that everlasting smile on the couple’s
face and to achieve that, we are unique
in the way we work as a team. We have
been constantly quoted as ‘one of the
most passionate and professional teams
to work with’ by the clients. I believe this
trust factor built on the work we do is
what makes us special and that is what
we strive for too.”
Shooting a wedding is no easy task,
and it requires tremendous planning