Cognitive Approaches to Specialist Languages
Chapter Eleven 252 maintains records and can access and process them’) or, similarly, text manager. The COMPUTER HARDWARE/SOFTWA ...
Specialist Vocabulary 253 leading source words to the lexical (semantic) field of COMPUTER HARDWARE/SOFTWARE in English are main ...
Chapter Eleven 254 hardly unusual, since – as stressed by Ullmann (1962: 214)^60 – anthropomorphic metaphors are among the most ...
Specialist Vocabulary 255 (present or future) item of computer hardware or software to be named, will both have to be cognitivel ...
Chapter Eleven 256 On the other hand, the foregoing reservations may not actually impair the universality of the COMPUTER HARDWA ...
Specialist Vocabulary 257 References Allan, K. 2009. Metaphor and Metonymy: A Diachronic Approach. Oxford: Wiley-Blackwell. Allw ...
Chapter Eleven 258 —. 2013. “Metaphor, lexical concepts, and figurative meaning construction.” Cognitive Semiotics 5(1–2):73–107 ...
Specialist Vocabulary 259 MAN/MALE HUMAN BEING. Rzeszów: Wydawnictwo Uniwersytetu Rzeszowskiego. —. 2012. In Search of a Cogniti ...
Chapter Eleven 260 Koch, P. 1999. “Cognitive aspects of semantic change and polysemy: The semantic space HAVE/BE.” In Historical ...
Specialist Vocabulary 261 Nerlich, B. and D. Clarke. 2001. “Ambiguities we live by. Towards a pragmatics of polysemy.” Journal o ...
Chapter Eleven 262 Dictionaries Collin, S. M.H. 1998. Dictionary of Personal Computing and the Internet. Teddington: Peter Colli ...
CHAPTER TWELVE METAPHOR IN TERMINOLOGY: A CASE STUDY OF HUMAN BODY TERMS IN THE DOMAIN OF HEAVY MACHINERY IVANA KRÁLIKOVÁ AND WE ...
Chapter Twelve 264 are able to imagine, think and speak about the latter, which might otherwise prove to be next to impossible. ...
Metaphor in Terminology 265 mappings between the domains of LAND ANIMALS and SEA ANIMALS, which they regard as conceptual metaph ...
Chapter Twelve 266 otherwise be very difficult to think about. A question, however, arises about whether this function can also ...
Metaphor in Terminology 267 and must thus have an alternative source of motivation, unaccounted for by the CMT. Driven by this k ...
Chapter Twelve 268 expressions found,^4 the collection of examples seemed to be an obvious case of conceptual metaphor.^5 Howeve ...
Metaphor in Terminology 269 In addition to body parts, we observe that metaphorical expressions which describe the motion of tec ...
Chapter Twelve 270 language might be to facilitate easier communication within an information-dense field with a constant need o ...
Metaphor in Terminology 271 or satisfy the ever-growing need for new terms within the field. This is additionally enabled by fig ...
«
9
10
11
12
13
14
15
16
17
18
»
Free download pdf