Marketing Australia – February-March 2019

Marketing and Dynata (formerly Research Now SSI) have teamed up to bring you

industry-specifi c Voice-of-Customer survey results. We’ll look at fi nancial, travel and

more. Each survey samples 100 pe pl i ia and 600 in New Zea n adjuste

to be representative of the ation make-up of eac ntry.

This article contains to -le el results for r. ull reports visit marketingmag.com.au/offer/VOI-reports

Dyn is one of the world’s leading single providers of fi rst-party data c ute pe ho o ber based panels that the company manages and
tain With a reach that encompasses 60+ million people global d an nsiv rary divi ofi e attributes collected through surveys, Dynata is the
cornersto e for precise, trustworthy quality data. The company has u lt innov tive da s rvice and solutions ar und this core asset to bring the voice of the individual to
the entire marketing spectrum, from market research to marketing and advertising. For more information, go to Dynata.com.

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