S
tarting an online business is
an altogether complicated
thing to do. Many have failed
because of the inability to cope
with the ups and downs, attributed
to a lack of foresight and planning.To have a better shot at success, here
are 7 things you should not do:- DO YOUR HOMEWORK.
When starting an online business,
preparation is crucial. Think of it like
cooking: you start by preparing your ingre-
dients. How do you decide on what ingre-
dients to prepare? It’s through research.
Without doing any research, the conse-
quences that await you are dire. Research
who your customers will be, your product,
and what people are willing to pay for your
services. Give yourself a good start by
preparing before the real business begins.- PLAN WITH DATA.
Do not plan unless you’ve done your
research thoroughly and gathered data.
You need to have sufficient data before
you can even start to make out a plan. With
data, you’ll be able to come up with a
recipe for success that will likely work -
and sell.- WORRY ABOUT THE
MONEY.
Money is what sustains a business, and
without it you’ll never be able to make
your business stand up. In business, there
is always a chance that you’ll run out of
money before you can even make a profit.
Plan out your financial goals in
advance, don’t wait until it’s too late. Have
a safety net or contingency plan alreadyprepared in case something happens.- SETTING THE PRICE RIGHT.
Sometimes when you’re desperate in
selling, you’ll set the price at a very low
cost. This is something you must avoid, for
this means the business is not working. Do
not undervalue yourself. Set the necessary
price to be able to make a decent, worthy
profit.- HAVE A FRIENDLY, CATCHY
DOMAIN NAME.
Your domain or web address is an
important tool for online businesses. Yourcustomers’ first impression will rely heav-
ily on how your website looks and works.
You must have a simple and clear nav-
igation so that your customers can browse
leisurely. Also, another important thing is
to ensure the web hosting of your website.
Choose a trustworthy host to avoid down-
time.- CONSIDERSEO AND
BRANDING, AND BEING ACTIVE
ON SOCIAL MEDIA.
Make your online business work by
generating massive amounts of web traf-
fic. Even if your product is great, without
search engine optimisation (SEO), it will
be buried by thousands of websites. You
must be active in major social media sites
as well. This means advertising and culti-
vating brand awareness. Facebook and
Pinterest are good places to start.- VALUECUSTOMER SERVICE
AND EXPERIENCE.
Remember customers are looking for a
good buying experience as well as a good
product. Interact with them, and answer
their questions promptly. That can be
through chat, e-mail, telephone, or sur-
veys. Make them feel welcome to share
their concerns. In all likelihood, they will
return to your website.Got a blog or a website for your startup but you feel like it’s not completely yours YET?
Get your own web hosting now! Find out more by visiting
https://www.thebalance.com/how-to-drive-traffic-to-your-web-business-40923507 Things You
Should Do When
Starting an Online
Business
by Mark Evans30 • Australian Opportunities Magazine • M/J/J 2017 • http://www.workfromhomemagazine.com.auPet Sitting and
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