VegPlanet — October 2017

(avery) #1

Swarnabhoomi farms is a fine example of technology
being put to good use. Not only do they have fully
automated watering and fertilizing systems, they
have developed smartphone applications that are
accessible to the employees of the farm. The sensors
on the machine will send notifications directly to
the connected smartphones and this helps them be
prepared to set right even the slightest discrepancies.
Be it an inconsistent watering schedule or a fertilization
error, nothing is left unchecked and no error is too
trivial for them. Their crop management systems
include dosing monitors, control systems, and water
monitors. Apart from this, they also have precision
control tools, irrigation systems control and climate
irrigation control tools that can be monitored using
GPS on smartphones. This means that every aspect of
the farm is under constant supervision and everything
from the water level to the chlorophyll level in the
plants are estimated.


What is even more intriguing about this venture is their
willingness to collaborate with other farmers to produce
organic vegetables and make them more reachable for
the consumers. As implied before, they have partnered
with over 1000 farmers, all of whom are convinced of
the techniques and are willing to make optimal use
of their farmlands. “We decided to set up our project
and after a lot of study and research, we employed
technological advancements to our benefit. We wanted
to share this benefit and expand this knowledge to as
many as possible. We wanted farmers to be able to use
our technology without being limited by the size of their
lands”- says Mr. Vimal, with conviction.


Spread out in about 90 acres of land at Cheyyur in
Kanchipuram, Swarnabhoomi farms has abundant
drive and potential to be a sensible choice for
consumers that favor organically grown products.
The said farmland has sufficient groundwater levels
with adequate wells and their irrigation system has
been planned to regulate water supply even during
dry summers and other agro-climatic conditions. To
further testify the quality and reliability of the produce
from Swarnabhoomi farms, every harvest undergoes a
meticulous set of certified tests, wherein the pesticide
levels and the chemical toxicity is estimated. Utmost
care is taken to ensure that customers get to reap the
benefits of what they pay for.


The farm also boasts of a very central location, making
it accessible from five different places:


Chennai
Villupuram
Pondicherry
Thindivanam
& Kancheepuram

When asked about the real-time goals of Swarnabhoomi
farms, it was evident that this initiative was more than
just an enterprise. It has a valuable social cause with


driven individuals hoping to make a difference in the
society. This they strive to achieve by taking their
collaboration a step further and incorporating villages
in their concept. Not only does this ensure optimal
and guided usage of land resources, it also spreads
awareness among the rural population, helping them do
their bid in environmental protection.

What is even more inspiring is that many retired
personnel with highly illustrious profiles have chosen
to be a part of this initiative and have proved to be the
guiding lights in its success and establishment. The
team is built of experienced entrepreneurs, socialists
and farmers, each bringing to the team their own share
of intellect and zeal.

What was thought possible with only large land areas
has now been extended to areas less than an acre
long, owing to the technological advancements and the
reliable skill of members of Swarnabhoomi farms. They
have a clearly defined strategy with realistic targets that
are going to be instrumental in their development. Their
strength lies not only in the successful cultivation of
organic vegetables but in their willingness to share that
knowledge to farmers. Backed by the years of hands-
on experience of a farmer, technology and the intellect

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