Perfect Email Marketing For Newbies

(lhb123) #1

NameStick


Bring all your affiliate and reseller programs together under one easy-to-remember
domain name with a NameStick account. For a one-time fee and no recurring monthly
charge, NameStick will provide you with a main web site that you can direct traffic from
bulky affiliate-assigned URLs. If you plan to use your autoresponder campaign to
promote affiliate programs, NameStick is a great way to bring your business together
and keep track of the various web sites you will maintain.


A note on web site content.......................................................................................


Your web site content is just as important as your autoresponder message content.
Follow the same rules to avoid a spam feel for your site: don’t use lots of graphics or
huge colorful fonts, don’t use all caps or excessive punctuation, don’t stuff your site with
“exciting” fluff words, and do make sure your spelling and grammar is correct. Keep
your web site content simple, clear and informative.


Also, a web site is a great opportunity to get repeat business. One way to do this—
which also helps to increase your search engine ranking by attracting web crawlers, or
“spiders,” to your site, is to provide fresh content on a regular basis. Add new articles or
links weekly and give people great reasons to come back soon.


Above all, be professional. Don’t try to make your product look better by trashing other
products or sellers; don’t use “bait and switch” by planting descriptions that have


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