The 48 Laws Of Power

(Utkarsh JhaWsTmab) #1
Interpretation

DrWeislecler
may


haveknown
nothing

about
medicine,

butheunder-

stoodhumannature.He


recognized

that

people

donot

always

want
words,

orrational


explanations,

ordemonstrationsofthe
powers

of
science;

they

wantanimmediate


appeal

totheiremotions.Givethemthatand

they

will

dotherest—suchas


imaginethey

canbehealed
by

the

light

reflectedfrom

arock
a
quarter


millionmiles
away.

Dr.Weislederhadnoneedof

pills,

or

of


lengthy

lecturesonthemoon’s
power,

orof

anysillygadgetry

to

amplify

its
rays.


Heunderstoodthatthe

simpler

the

spectacle

the

better—just

the

moonlightpouring

infromthe

side,

the

stairwayleading

tothe

heavens,

andthe
rays


ofthe
moon,

whether

directly

visibleornot.
Any

addedef-

fects


might

havemadeitseemthatthemoonwasnot

strongenough

onits

own.Andthemoonwas
strongenough——it

wasa
magnet

for

fantasies,

as
it

hasbeen


throughouthistory.Simplybyassociating

himselfwiththe

image

ofthe
moon,

thedoctor

gainedpower.

Remember:Yoursearchfor

powerdepends

onshortcuts.Youmustal-

ways


circumvent

people’ssuspicions,

their
perverse

desiretoresist
your

will.

Images

arean

extremely

effectiveshortcut:

Bypassing

the

head,

the

seatofdoubtand
resistance,

they

aim

straight

fortheheart.

Overwhelming

the

eyes,they

create

powerful

associations,

bringingpeopletogether

and

stirring

theiremotions.Withthewhite
light

ofthemoonintheir
eyes,your

targets


areblinded
tothe

deceptionsyoupractice.

OBSERVANCEOFTHELAWII

In 1536 thefuture

king

HenriIIofFrancetookhisfirst
mistress,

Dianede

Poitiers.
Dianewas
t.hirty—seven

atthe
time,

andwasthewidowofthe

grand


seneschalof

Normandy.

Henri,meanwhile,
wasa

sprightly

ladof

seventeen,
whowas

justbeginning

tosowhiswildoats.Atfirsttheirunion

seemed

merelyplatonic,

withHenri

showing

an

intensely

spiritual

devo-

tiontoDiane.Butitsoonbecameclearthathelovedherin
everyway,pre-

ferring

herbedto
thatofhis
young
wife,
Catherine
de’Médicis.

In 1547
King

FrancisdiedandHenriascendedtothethrone.Thisnew

situation

posedperils

forDianedePoitiers.Shehad
just

turned

forty-eight,

and

despite

hernotoriouscoldbathsandrumored

youthpotions,

shewas

beginning

toshowher
age;

nowthatHenriwas

king,perhaps

hewouldre-

turntothe

queen's

bed,

and
doasother

kings

haddone—choosemis-

tressesfromthe

bevy

ofbeautieswhomadetheFrenchcourtthe
envy

of

Europe.

He
was,
after
all,

onlytwenty-eight,

andcuta

dashingfigure.

But

Dianedidnot

giveup

so

easily.

Shewouldcontinuetoenthrallher
lover,

as
shehadenthralledhimforthe
past

eleven
years.

Diane’ssecret
weapons

were

symbols

and

images,

towhichshehadal-

wayspaidgreat

attention.
Early

oninher

relationship

with
Henri,
shehad

createdamotif
byintertwining

herinitialswith

his,

to

symbolize

their

union.Theideaworkedlikeacharm:Henri
put

this
insignia
everywhere-

onhis

royal

robes,

on
monuments,

on

churches,

onthefacadeofthe

where
Antony

uwaitvri

the
queen

emhronedon

his
tribunal,
mm"!atlast

hewas
leftsittingquite

alonn.Andtheword

spread
on
every

side

[hat
Aphrodite
had

cometonavelwith

Dionysusfor

the

happinessofAxia.

/imony

thansmra

messageinviting

C'Ieo[1utra
todinewith

him.Butshe
thought
it

more
appmprime

thal

heshouldcometo
her,

andso.ashewishedto

showhis
courtesy

and

goodwill,
he
accepted

andwent.He
found
the

prcpariuirmx

madeto

receivehim
rnagnificent

Ileyolxdwords,
but

whata.s'toni.s'hezlhim

most
of

allwasthe

extraordinary
number

ofIiglits.
So
manyof

them
itis
said,
werelet

down
from

the
roof

and
¢Il.x‘[)luyell
onall

sidesat
ante.
and
they

were
arranged

and

grouped
m.Yll('l’l
inge-

nious
patterns
inrela-

tiontoemrh
olhr-.r,
.s'mm-

in
squares
andsomein

circles,
thm
they
(.‘f€(lll’ll

asbrillianta
spectacle

ascaneverhawbeen

zle\«'is'edto
delight

the
eye.

LIFEOFANTONY.

l’LlI'i‘AR(‘H.

c.A.D.4ti—l20

IntheMiddle
Ages
/he

.\’ymlwli.\‘t


umrudvwas

muchmoreinevidmce.

...
Syrnbolisrnappears


as(1sort
o_/Crlwrt
out
of

thought.

lmtezul
of

lookingfor
therelaliml

LAW 37 311
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