The Philosophy Book

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223


See also: Plato 50–55 ■ Charles Sanders Peirce 205 ■ Ludwig Wittgenstein
246–51 ■ Roland Barthes 290–91 ■ Julia Kristeva 323

S


aussure was a 19th-century
Swiss philosopher who saw
language as made up of
systems of “signs”, with the signs
acting as the basic units of the
language. His studies formed the
basis of a new theory, known as
semiotics. This new theory of signs
was developed by other philosophers
during the 20th century such as
Russia’s Roman Jakobson, who
summed up the semiotic approach
when he said that “every message
is made of signs.”
Saussure said that a sign is made
up of two things. Firstly, a “signifier”,
which is a sound-image. This is not
the actual sound, but the mental
“image” we have of the sound.
Secondly, the “signified”, or concept.
Here Saussure turns his back on a
long tradition that says language is
about the relationships between
words and things, because he is
saying that both aspects of a sign
are mental (our concept of a “dog”
for example, and a sound-image of
the sound “dog”). Saussure claims
that any message—for example
“my dog is called Fred”—is a system

of signs. This means that it is a
system of relationships between
sound-images and concepts.
However, Saussure states that the
relationship between the signified
and the signifier is arbitrary—so
there is nothing particularly
“doggy” about the sound “dog”,
which is why the word can be
chien in French, or gou in Chinese.
Saussure’s work on language
became the basis of modern
linguistics, and influenced many
philosophers and literary theorists. ■

IN CONTEXT


BRANCH
Philosophy of language


APPROACH
Semiotics


BEFORE
c.400 BCE Plato explores the
relationship between names
and things.


c.250 BCE Stoic philosophers


develop an early theory of
linguistic signs.


1632 Portuguese philosopher
John Poinsot writes his
Treatise on Signs.


AFTER
1950s Saussure’s analysis of
the structures of language
influences Noam Chomsky’s
theory of generative grammar,
which aims to expose the rules
of a language that govern its
possible word combinations.


1960s Roland Barthes explores
the literary implications of
signs and semiotics.


EVERY MESSAGE


IS MADE OF


SIGNS


FERDINAND DE SAUSSURE (1857–1913)


THE MODERN WORLD


In the lives of individuals
and of societies, language
is a factor of greater
importance than any other.
Ferdinand de Saussure
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