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MIKE
BLAKE/REUTERS;
DATA:
UPWORK
freedomandthat an employee-basedmodel
wouldraisecostsforcustomers.Theoutcome—
whilelegallybindingonlyinCalifornia—could
haveramificationsacrosstheU.S.,potentially
influencingstateslookingtotightenregulation
ofthegigeconomy,whichhasthrivedintheera
ofapp-basedwork.LawmakersfromNewYork
toIllinoiswhoarealsorethinkinglaborlawsfor
gigandfreelanceworkersmaytakea cuefrom
California’shandlingofProp22.
App-basedcompanieshavepropelled“this
longer-term trendaway from stablefull-time
employment,”saysJulietSchor,a professorat
BostonCollegewhostudiesgigworkers.“Thedan-
gerousthingaboutit is,thebiggerthisgigecon-
omyis andthemoreit underminesprotectionsfor
workers,themorelikelyyouseethereductionof
thosestable,securejobs.”
ThestakesarehighinCalifornia,wherethegig
economyhasbeena driverofeconomicgrowth
andanoften-mimickedbusinessmodelformany
technologycompaniesbasedinSiliconValley.A
studybytheU.S.BureauofLaborStatisticsestimates
10%ofAmericanworkersnowtakepartin“alter-
nativeworkarrangements.”Theseincludetemp
agencyandon-callworkers,thoughmostecon-
omistscan’tevenagreeona formaldefinition of
gig work, let alone on the size of its contribution
to the workforce. The Federal Reserve says 31% of
adults age 18 and older participate in the gig econ-
omy, at least for supplemental income. In academia,
researchers at the sister institutions University of
California at Riverside and UC Berkeley are feud-
ing via papers and rebuttals over how to calculate
hourly earnings: Should the time in which drivers
are waiting for rides count, or not?
The ballot measure promises to be a nail-biter.
While an early August poll from London-based con-
sulting firm Redfield & Wilton Strategies showed
“yes” leading “no” 41% to 26%, 34% of voters were
still undecided. In a survey by UC Berkeley released
on Oct. 26, the “yes” and “no” sides were close,
◀ An app-based gig
worker at an Oct. 8
demonstration outside
Los Angeles City Hall
◼ TECHNOLOGY Bloomberg Businessweek November 2, 2020
2014 2020
▼ Number of American
workerswhofreelance
60m
55
50
2014 2020
▼Typesoffreelancers
Full-time
Part-time
Full-time employees
who earn extra money
from freelancing
60%
30
0
▼ Reason active
freelancers say
they started
◼ Necessity
◻ Choice
Freelancers who started
during the pandemic
Freelancers who started
before the pandemic
35%
54%