How To Sell Yourself

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92 How to Sell Yourself


  • If you’re moderating, making introductions, or talking to
    the audience, look at the audience.

  • If you’re talking to or about the panelist, look at that per-
    son and gesture in his direction.

  • If someone else is talking, look at him. Don’t project the
    feeling of boredom or frustration when someone else is
    talking.

  • Don’t let your eyes wander.

  • Listen intently. You may want to react to comments and
    statements made by other speakers.

  • Keep a pencil and paper handy so you can jot down ideas
    or thoughts you want to bring up later in the discussion.

  • A problem can arise when another panelist continually in-
    terrupts you just as you’re about to make your point. Try
    to avoid that situation altogether by making your point
    quickly and concisely. But if that doesn’t work, try saying
    something such as, “I know they want to hear this or they
    wouldn’t have invited me here,” and then finish up as
    quickly as possible.

  • Don’t hog the program, but don’t be a patsy either.

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