How Do You Create Ads in These Various Formats?
Creating a Single Image Ad on Instagram Stories
You can't do much with the single stories style since it's straightforward and
easy to create. It only requires you to upload an image or images. After this,
you can go to "show advanced options" to enable offline tracking or pixel.
Creating a Slideshow Ad
To create a slideshow ad, you can create a new slideshow or upload an
already existing slideshow. The slideshow creator on Facebook ads manager
has an easy and simple slideshow creator. All you need do is upload images,
arrange the images to your taste, and choose your preferred music. If it
interests you, you can select a thumbnail and add video captions the same
way it's done in video ads. After filling up the caption, you can also include a
website URL if you want to.
Creating a Single Image Ad
Unlike carousel ads, single image ads are simple and easy to create. When
creating a single image ad, the first step is to choose the image or images
you'll be using for your ad. These images may come from existing ones, or
you can load up some new ones.
After this, input the caption for your ad by filling up the text field. This
caption may have about 300 characters, but it is advised that you only use
125 characters as recommended by Facebook.
To enable more visits to your site, choose "add a website URL," and you'll
see more options. Input your website URL and choose a CTA button. Other
fields will not be used for Instagram ads.
Creating a Single Video Ad
After choosing the single video ad format, choose an already existing video
or upload a new one. Also, you can load an SRT file (also known as a subtitle
file) for your video captions.
After this, type in your caption. A caption can have about 300 characters, but
it is advisable to use no more than 125 characters, which is recommended by
Facebook. To have more people visit your site, choose "add a website URL,"