Social Media Marketing_ 7 books - Charles Edwards

(Budkaster2723) #1

immediately identify you, increasing brand awareness while you’re at it.


● A Strong Call to Action Makes a Difference: Nothing pumps up the
adrenaline quite like a limited time offer. Or a special, one-time deal that’s
not to be missed. Creating that sense of urgency with a strong call to action
encourages your audience to swipe up for more information or head directly
to your website, which hopefully translates into a sale for your business.


● Get Some Music in There: According to Instagram themselves, 60% of
the Story Ads which were viewed by audiences were viewed with their sound
on. So, put some music in there and pump up the beats, because it makes for
a much more engaging story with even more power to draw your audience
in.

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