Lesson #1: Having a clear strategy is absolutely necessary
When you don’t have a clear strategy for your channel, successful
monetization will be more dependent on luck than actual talent.
In addition to defining your channel’s identity, it pays to have a clear idea of
the following:
Understand keywords
Include a call to action
Have clear scripts and descriptions
Good quality recording
Produce quality thumbnails
Caption and schedule your video prior to publishing
These steps are vital to ensuring high-quality content. In particular, including
the right keywords in your video’s description will enhance its search engine
optimization (SEO) and thereby make it easier for viewers to find it.