Mason, Jackie, 190
Massin, Robert, 243–247
masthead, stenciled, 68
matchbox labels, Japanese, 394–396
Matter, Herbert, 56–57, 161, 254–255
May, Rollo, 345
Mayakovsky, Vladimir, 196, 225, 321
McCall’s, 103
McCarthy, Fishhooks, 340
McCarthyism, 106, 118
McCormick, Robert Rutherford, 126
McCoy, Katherine, 187, 259–263
McCoy, Michael, 259
McCullin, Don, 338
McCurry, Steve, 338
McGraw-Hill Paperbacks, 235, 283–285
McLuhan, Marshall, 320–322
McManus, George, 171
McNight, Joseph, 277
M&Co., 295–296, 354
McQuiston, Liz, 177–180
media
on Columbus, 44
electronic, computers and, 134–136
mass, xii, 17, 29, 51–147
Vietnam War and, 25
The Medium is the Massage(McLuhan/Fiore),
320–322
Meggs, Philip B., xiii
Meinl, Julius, Company, 343–344
Mencken, H. L., 334
Meridian Books, 233, 234, 284
Metz, Frank, 235, 240
Meulen, Ever, 139
Meyer, Hannes, 155
Meynell, Francis, 279
Michelangelo, 115
Mickey Mouse, 297, 299–300
Middleton, J. Hunter, 361
Miehe, François, 31–32
Miller, Henry, 107, 205
Miller,Lee,84
Míro, Joan, 205, 234
The Miseries and Disasters of War(Callot), 26
Mixing Messages, 253
Mobil Oil, 144
modernism, 4, 233, 240, 267–268.See also
postmodernism
Armitage and, 212–214
Cranbrook and, 259
Dwiggins on, 368–369
Hofmann and, 230
in Japan, 364–366
pastiche and, 245–246
Mogubgub, Fred, 112
Moholy-Nagy, László, 196, 249
Monalphabet, 201, 202
monogram motif, 228–229
Moriarty, Jerry, 139
Morris, William, 54, 212
Moscoso, Victor, 119–123, 120–121, 248–252,
374
Moses, Robert, 81, 340
Mosse, George L., 335
Mouly, Françoise, 137–140
Mouse, Stanley, 119, 252
movie tickets, 364–366
movies.Seefilms
Müchener Illustrierte Presse (MIP),60–61
Mullen, Ever, 282
Müller-Brockmann, Josef, 260
Munari, Bruno, 160
Munkacsi, Martin, 60
Murrow, Edward R., 95
mushroom clouds, 17–21, 27
musicians, 411–414.See alsoCD covers; jazz;
record album covers; rock and roll;
specific individuals
Mussolini, Benito, 61, 335, 336, 371–372
Müzenberg, Willi, 63–64
N
NAACP (National Association for the
Advancement of Colored People),
46–47
Nadar, Felix, 83
Nakata, Robert, 282
Naked Lunch(Burrough), 107
Napoleon Bonaparte, 333
Native Americans, 44, 348–350
NATO, 15
Nausea(Sartre), 232, 235
Nautilus(atomic submarine), 419–420
“Navpress, A Ministry of Navigators” company,
40
Nazism, 4, 9, 85.See alsoHitler, Adolf;
swastika
anti-, 8
blackletter type and, 151–153
Directionand, 67
iconography for, 15–16
photojournalism and, 61, 63–64
Nelson, George, 77
neofascism, 153
Neuberg, Hans, 260
Neue Grafik (international style), 134
Neue Jugend,6–8
Neurath, Otto, 179
New Classics books, 205–206
New Directions books, 204–206, 234, 235, 284
New York
NYNEX Yellow Pages, 426–427
subway map, 323–325
theater posters, Scher’s, xii, 303–306, 390
Victore’s posters in, 43–47, 426–427
World’s Fair, 335, 339–342, 343
New York Daily Graphic, 59
New York Daily News, 126
New York Globe, 316
New York Herald Tribune,88–89
New Yorkmagazine, 89, 108, 127