HOW TO USE THIS LEADERSHIP TOOL
“Resist the urge to stop communicating. Just because you have said it a million times doesn’t mean it’s been
heard that many times. You can get tired of your voice long before you’re understood or believed.”
—Ron George, CEO, Suncor Energy
As a leader, you need to make it a high priority to communicate with your workgroup and
direct reports, regardless of your level in the management structure. Think of a specific com-
munication challenge you presently face or will need to handle in the near future. Use the
worksheet provided to describe the situation; to plan the steps you will take to ensure your
communication helps employees to fully understand the business needs; and to commit to
meeting business goals.
WEB WORKSHEET
SECTION 8 TOOLS FORCOMMUNICATION 237
C– Changes taking place
O– Objectives, business strategies
R– Reasons behind decisions
E– Effect on employees
D– Discuss details with employees.
I– Invite questions.
R– Recognize ideas, regardless of their source.
E– Enable others to act.
C– (Address) Changes openly.
T– Translate difficult information into easily understood language.
T– Trust comes from being candid and open with employees.
R– Recognize employee communication needs.
U– Usual behavior, predictable and consistent on your part, will gain you trust.
S– ”Sussing out values”: Employees deduce your values from your behavior.
T– Trust; don’t break confidentiality.
H– Honor others and what they have to say.
E– Echo what employees say to ensure you understand their intent.
A– Ask questions to engage employees.
R–Respond without becoming defensive.
O– Open to feedback: Demonstrate a willingness to listen.
P– Patience: Find time to meet with employees and hear their concerns.
E– Empathy: Walk in others’ shoes.
N –Needs of your direct reports: Provide information employees need to do their jobs.
Use COREto determine
what to communicate to
employees.
DIRECTshows you how
to communicate
information in a straight-
forward and two-way
manner.
TRUSTunderlies all
communication.
HEARis a tool to improve
listening skills.
Keep the communication
channels OPEN.
Communication
factors How to’s
The communication challenge (the situation):