Senge’s Model of Change
- Not from the top, from the
bottom or middle, anywhere - Organize in groups and teams
not individuals - Only need a few, e.g. 10 out of 8
- Start people thinking, give them
new insights - Find stories to tell about value
creation that we can’t escape - Spend three years “hanging out”
talking with people- Network more, meet more
people who are knowledgeable - Spread it slowly (like zoysia grass)
- Listen and hear it from your
peers - Success depends on the richness
of your networks - Create visual images for people
(they stick) - Be consistent
- Remember executives can screw
it up
- Network more, meet more
(c) James G. Clawson (^62)