O
ne of the biggest misconceptions about head and shoulders portraits is
that very little posing is needed to create a beautiful, salable portrait. In
fact, you must select a pose that coordinates with the lighting, background, and
clothing to produce a look that will fulfill the client’s needs and desires. On top
of that, your posing must hide (or at least lessen) the obvious flaws that your
client wouldn’t want to see. Before we get into corrective posing, however,
we’ll review the basic components that go into a flattering pose.
Posing is a study of the human form that never ends, because it is a study that
is always changing. From my experience, the photographers who have the hard-
est time creating poses that meet clients’ expectations are the young photogra-
phers and the older, “well seasoned” photographers. Both tend to pose a client
to meet their own expectations and not the client’s. If you pose clients in this
way, they will never be as happy as they could be, and you will never profit as
much as you could by learning to pose for the client and not yourself.
The Head and Face.
The Face Turned Toward the Main Light.
chapter, I work with a lighting ratio that is approximately 2:1 or 3:1 without dif-
fusion, and 4:1 with diffusion. This means that if the face is turned away from
the main light, the shadow on the side of the nose will increase, making the
nose appear larger.
If, instead, you turn the face toward the main-light source, whether in the
studio or outdoors, you light the mask of the face without increasing shadow-
ing in areas of the face where it shouldn’t be. An added bonus is that turning
the head also stretches out the neck and reduces the appearance of a double
chin, if the subject has one. (Note:Decreasing the lighting ratio also reduces un-
flattering shadows, but it produces a flat look in the portrait. I call this “mall
lighting,” because the inexperienced photographers employed by most national
POSING 57
6. Posing..
Select a pose that
coordinates with the
lighting, background,
and clothing.