Chapter 8: Communication and presentation 197
- use visual aids (if appropriate)
- prepare your talk
- rehearse (with others if necessary)
- deliver on the day.
Good communicators are skilled at listening by:
- being willing to listen
- hearing the message
- interpreting the meaning
- evaluating carefully
- responding appropriately.
Effective writing has three elements:
1 Structure
2 Layout
3 Style.
and also needs the six key principles of:
1 Clarity
2 Planning
3 Preparation
4 Simplicity
5 Vividness
6 Naturalness
7 Conciseness.