The John Adair Handbook of Management and Leadership

(Tuis.) #1
Chapter 8: Communication and presentation 197


  • use visual aids (if appropriate)

  • prepare your talk

  • rehearse (with others if necessary)

  • deliver on the day.


Good communicators are skilled at listening by:



  • being willing to listen

  • hearing the message

  • interpreting the meaning

  • evaluating carefully

  • responding appropriately.


Effective writing has three elements:


1 Structure


2 Layout


3 Style.


and also needs the six key principles of:


1 Clarity


2 Planning


3 Preparation


4 Simplicity


5 Vividness


6 Naturalness


7 Conciseness.

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