A GOOD CAR AD
- Full of feeling
Creates good mood
Exciting, adventurous, energetic
Fun, jovial, relaxing
Holiday- or travel-like feeling
Valores Consult
http://www.semiotiikka.com
”This could be an Ikea ad just as well,
but I got to admit you stop to look:
what, lamps in the tree, and a nice
beach feeling, too”,
”Sky is great here, great
weather to travel, those
texts in the sky just
bother the feeling a bit...”
”This is a peculiar colour
and a nice night feeling, the
car is so clean and white,
too”
A. DEPTH INTERVIEWS
68%