Cosmopolitan UK — June 2017

(Amelia) #1
COSMOPOLITAN · 85

2 Be a
lone wolf
“I go to the Just
For Laughs comedy
festival in Montreal
on my own every year.
There are so many
networking events, and
going alone results in
great opportunities,
as you have to talk to
people. I’ve always
found it’s best not
to be shark-eyed and
constantly on the
lookout for the
most important
person in the room.
Instead, focus on
being friendly, rather
than talking shop
straight away.”
Kitty Laing, head
of comedy at
United Agents

3 Own the pen
“Learning how to
get my point across
in a large conference
meeting has been
vital to my career.
Over the years I’ve
found it’s best to
occupy the position
in the middle or at
the head of the table
to stop your voice
getting lost. If there’s
a flipchart or whiteboard, try to get
control of the pen – people will
talk to you, because they want to
get their idea on paper.”
Nikki Yates, senior vice president
at GSK, a science-led global
healthcare company


4 Network somewhere


a little bit weird
“My college reunion was the last
place I expected to further my career.
But then I got chatting to my
now-business partner Jessica Herrin.


Her background was very different
to mine – I had always worked in
retail, while she was tech-minded.
Now I always say to people to attend
events where you will encounter
people outside your normal circles.
Often the best ideas come from
combining two seemingly disparate
ideas and visions into one.”
Blythe Harris, chief creative officer
at Stella & Dot

5 Work with someone
you find difficult
“I was once tasked with leading
the PR efforts on an account that
had a CEO who was
notoriously hard
to please. I had so
many ideas rejected.
I remember lying
on the floor of my
office one night
completely out of
inspiration. And
then I realised
none of my
methods were
crazy enough. So
I tried something
completely out
of the box and it
worked – a couple
of months later, an
article came out in
[business magazine]
Fortune, and soon
after, the company
sold for tens of
millions of dollars.
The CEO told me
it was a direct result
of great PR. You
sometimes need
a difficult situation
to be pushed out of
your comfort zone.”
Rosette
Pambakian, vice
president, global
communications
and branding
at Tinder

“Back in 2002, the red carpet at
the BAFTA film awards began
to foam as a result of torrential
rain mixing with a fire-retardant
treatment in the carpet. Instead
of panicking, I made light of a bad
situation by telling all the attendees
that at least their shoes would be
fireproof for life. It is all too easy
to get caught up in looking at why,
when it’s much better to deal with
finding a solution to the issue at
hand. There will always be time later
to look back at the problem, learn
from it and make
sure there’s no
way it can ever
happen again.”
Amanda Berry,
chief executive
of BAFTA

Seriously, no good can
come from these, apart
from learning to never,
ever do them again

CAREER STRIDES
YOU CAN SKIP

GOING BACK TO THE
OFFICE POST-WINE
You went for your forgotten
make-up bag. You ended up
locked in the stationery cupboard
trying to steal a stapler you’re
allowed to take for free anyway.

SHUTTING YOUR EYES
TO ‘LISTEN’
It seemed sensible at the time


  • five seconds of shut-eye would
    wake you up during the most
    boring meeting of all time...
    We all know how it ends.


DOING YOUR SIGNATURE
MOVE AT OFFICE DRINKS
Your friends find your ‘worm’
hilarious. All your colleagues see
is a woman in a white shirt rolling
around a sticky floor desperately
searching for her dignity.

ATTEMPTING TO USE THE
PHONETIC ALPHABET
You’re on the phone, having to
spell something out, and your
boss is behind you. Cue mind
blank. “C for... condom? V for...
vagina?” I for inappropriate.

WORDS STEVIE MARTIN AND CATRIONA INNES. PHOTOGRAPHS NICK ONKEN. MODEL MALGO MALGOZAT AT MC2. MALGO WEARS: TOP, SASS & BIDE. CUFFS, ALBERTA FERRETTI

6 Make light
of a crisis

7 Do a job
you actually
kind of hate
“I used to sell
health drinks to
bars and restaurants.
It was a completely
thankless job. No
one took my calls
or my drink. Ever.
If 10 is a jump-in-
the-air great day
and one is an
I-want-to-go-back-
to-bed-and-never-
get-up-again day,
then most of my
days were about
a three. Now, I try
to hold onto how
doing that job
made me feel, so
I can differentiate
a bad day from
a bad job.”
Farrah Storr,
editor-in-chief
of Cosmopolitan
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