How to Succeed in Commercial Photography : Insights From a Leading Consultant

(Ron) #1

CHAPTER 22


Turn the Page


If there were a twelve-step program for book addicts, I
would be a charter member. My son Sam would be close
behind. Books have been a part of my life since I was four.
That’s when my mother decided it was time for me to enter the
sacred society of readaholics. There was (happily) no going
back.
As my career began and throughout the last twenty-eight
years, I have turned to books often: for knowledge, inspiration,
hope, and escape. As a teacher, I have recommended various
books to clients and have been excited as reports filtered back
about new insight and knowledge that was gleaned.
Reading, not just looking at lovely photography, should be
a part of your workweek. Yes, workweek. All too often photo-
graphers feel that reading is a luxury. It is not a luxury; it is a
necessity. Creative people need to feed their souls and their
minds. There are many avenues that will provide the fuel you
require, but books offer the extra bonus of creating a silent
space around you. For people who need a bit of quiet, for
those who lead hectic lives, books can be a blessing.
In an effort to encourage you to integrate reading into your
business lifestyle, I have compiled a short list of titles to consider
adding to your collection. Photographers and agents, friends,
and clients of mine were kind enough to suggest the following
books.
Tops on most people’s list is The Artist’s Way by Julia
Cameron. I first discovered the book years back and have since
bought several copies as gifts for others. It is a workbook that

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