Stories Image Ads
When Instagram launched Instagram Stories in 2017, the number of users has
significantly grown. Additionally, users seem to be quite engaged when they
watch stories from their family and friends.
Brands now have the opportunity to be seen in people’s feed-in Instagram
Stories. Create Image Stories Ads they can comprise a maximum of six
images can tell the story of your brand in engaging and entertaining manner.
Select ‘Stories’ in the Instagram Placement section. (Karlson, Karola, 2018)
Specs for Image ad stories
Format–Full-screen vertical ad-9:16
Resolution–At least 600 x 1067 Maximum 1080 x 1920
File size – Maximum 30MB
Type of file - .jpg or .png
Photo content - 5 seconds (visible)