Business Franchise Australia & New Zealand — July-August 2017

Business Franchise Australia and New Zealand 39

fEATURE:

F ixed v

’S m

oBile Fr

AN

chi

SeS

that they do not operate from fixed premises.

territory

Territory, as with most franchise business,
is particularly important when operating a
mobile business.

With a mobile franchise, your income will be
received from the clients that you establish
within your specified territory, so of course
it is imperative that you know the exact
parameters of your allocated territory.

It is also important that when doing your

research into a mobile franchise that you

investigate whether it is actually possible to

generate the income you require – or desire!

The ways in which franchise systems divide

their territories may differ – whether it is by

postcode or physical boundaries – you will

need to investigate the area thoroughly.

Some franchise systems offer exclusive

territories, in which you will be the only

operator of that franchise in that area, while

others offer non-exclusive territories. In non-

excusive territories you will face competition

from not only other similar businesses but

also from other franchisees in your network.

Always check with the franchisor as to

the specifics of territory allocation for the

franchise system you are investigating.

Freedom

As a mobile franchise operator, you are

master of your own daily schedule. Need to

drop the kids at school? No worries! Surf ’s

up? Grab the board and hit the waves!

Obviously you’re not going to make much

money if you spend all your time running

errands and hanging ten, but when the

“the vAriety oF

moBile FrANchiSe

opportuNitieS i S

vASt ANd ever-

expANdiNg. you

NAme it, ANd there

will proBABly Be A

moBile FrANchiSe

AvAil ABle For you.”

Business Franchise Australia and New Zealand 39