MIT Sloan Management Review - 09.2019 - 11.2019

THE BENEFITS OF SHADOW COMPETITION PAGE 13 CYBERATTACKS ‘AS A SERVICE’ PAGE 48 UPSKILLING FOR THE FUTURE PAGE 7 EMOTIONAL MAGIC ...

UNLOCKING POTENTIAL Boston Consulting Group (BCG) is a global management consulting firm and the world’s leading advisor on busi ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 1 FROM THE EDITOR U sually, the editor’s letter in MIT SMR tees up one ...

2 MIT SLOAN MANAGEMENT REVIEW FALL 2019 COVER ILLUSTRATION: JOEY GUIDONE/THEISPOT.COM MITSloan Management Review FALL 2019 • VOL ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 3 FRONTIERS EXPLORING THE DIGITAL FUTURE OF MANAGEMENT 6 The editors o ...

4 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU Editor in Chief Paul Michelman Managing Director Robert W. Holland, ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 5 So far, artificial intelligence has been widely viewed as a potentia ...

6 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU The 2019 Richard Beckhard Memorial Prize The editors of MIT Sloan Ma ...

JIM FRAZIER/THEISPOT.COM FALL 2019 MIT SLOAN MANAGEMENT REVIEW 7 FRONTIERS EXPLORING THE DIGITAL FUTURE OF MANAGEMENT Avoiding t ...

8 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU figuring out smart ways to engage on this issue — to the advantage o ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 9 of older current and retired subject matter experts to provide instr ...

10 MIT SLOAN MANAGEMENT REVIEW FALL 2019 MICHAEL GLENWOOD GIBBS/THEISPOT.COM FRONTIERS C ompanies pay a lot of attention to cust ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 11 What’s more, giving customers too much influence over what front-li ...

12 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU REFERENCES See, for example, L.A. Bettencourt, “Cus- tomer Volunta ...

MICHAEL MORGENSTERN/THEISPOT.COM FALL 2019 MIT SLOAN MANAGEMENT REVIEW 13 T his spring, HBO’s television series Game of Thrones ...

14 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU limitation on its own pricing power is not good for the manufacture ...

MICHAEL AUSTIN/THEISPOT.COM FALL 2019 MIT SLOAN MANAGEMENT REVIEW 15 [INTERVIEW] Why Teams Still Need Leaders When people collab ...

16 MIT SLOAN MANAGEMENT REVIEW FALL 2019 SLOANREVIEW.MIT.EDU structure. In practice, this means that they put much more effort i ...

SLOANREVIEW.MIT.EDU FALL 2019 MIT SLOAN MANAGEMENT REVIEW 17 It was introduced by management at Zappos, the online shoe retailer ...

18 MIT SLOAN MANAGEMENT REVIEW FALL 2019 JOEY GUIDONE/THEISPOT.COM M I PA WITH COLLABO RATING PACT ...