Dictionary of Media and Communication Studies, 8th edition
Reithian more subtle negative attitudes. For example, Simon Cottle in Ethnic Minorities and the Media (Oxford University Press, ...
Resistance (of audience to media) A B C D E F G H I JK L M N O P R S T U V XYZ W ate. Rapport-talk is used for establishing and ...
Resistive reading theydom, Militant and Moderate, Order and Disorder, Black and White, Management and Unions, Dries and Wets. Se ...
Rogers and Dearing’s agenda-setting model, 1987 A B C D E F G H I JK L M N O P R S T U V XYZ W Communication, McQuail and Windäh ...
Rokker Radio action between group members. Many roles, however, are well established, such as the role of police offi cer, and t ...
Salience A B C D E F G H I JK L M N O P R S T U V XYZ W channels by word of mouth. Rumour has the following characteristic featu ...
Salon discourse sampling is to be able to use what is discovered about the sample group as a basis for inference about the behav ...
Schramm’s models of communication, 1954 A B C D E F G H I JK L M N O P R S T U V XYZ W is placed between ‘bankers’, trusting to ...
Scripts meaning basic fl aw) and Non-winning (or banal) scripts. A ‘winner’ is an individual who achieves the goals he/she has s ...
Self-disclosure A B C D E F G H I JK L M N O P R S T U V XYZ W them. Individuals also attempt to infl uence the ideas others hav ...
Self-fulfi lling prophecy of an ongoing debate concerning the relative importance of structure (societal infl uences) and agency ...
Self-identity A B C D E F G H I JK L M N O P R S T U V XYZ W Symptoms and Defence Mechanisms. We are not usually aware of the op ...
Self-image online game. She was so enraged that she hacked into his computer and ‘erased his carefully constructed digital chara ...
Selsdon Committee Report on Television (UK), 1935 A B C D E F G H I JK L M N O P R S T U V XYZ W the privacy of the individual a ...
Semantic code Semantics A major branch of linguistics in which the meaning of language is analysed. Th e study of the origins of ...
Semiotic power A B C D E F G H I JK L M N O P R S T U V XYZ W language with a wider-angle lens, conceiving semiotics (the term p ...
Sender/receiver and the diverse ways in which such messages are interpreted. At the same time they refl ect the shift of emphasi ...
Shortfall signals A B C D E F G H I JK L M N O P R S T U V XYZ W improvements at Levels B and C. Shannon and Weaver stressed the ...
Showbusiness, age of the process of it becoming a mental concept (interpretant), or what de Saussure named the signifi ed. The p ...
Silence A B C D E F G H I JK L M N O P R S T U V XYZ W determines meaning. Th us meaning is an active force, subject to constant ...
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