The Millionaire Mindset

...

Multiply Your Business 217 Gerry Robert ...

218 Contents The Ten Realities 6 The Consumer Mindset Has Changed 10 The New Sales & Marketing Model 15 Almost Everything Yo ...

219 What Business Are You In? ...

220 The goal of this book is to help you create uncontested market space and make the competition irrelevant. ...

221 Introduction What business are you in? The answer to that question must be MARKETING. You might be great at what you do but ...

222 New Marketing Reality 1 New Marketing Reality 1 The Consumer Mindset Has Changed Think back to 1995. How have consumers chan ...

223 Are Consumers today... More or less informed? More or less loyal? More trusting or less? More or less skeptical? More gullib ...

You have two choices: 1. Re-invent Your Marketing 2. Continue to Suffer 224 ...

(^225225) New Marketing Reality 1 Do consumers trust sales people more or less? Are they bombarded with marketing messages — mor ...

226 New Marketing Reality 2 New Marketing Reality 2 The New Sales & Marketing Model After years of research on a global scal ...

227 The Problem Lies in the Business Model: The Approach to Growth ...

228 The New Model 80% UNKNOWN 20% KNOWN ...

229 New Marketing Reality 2 Let the triangle on the opposite page represent the population on a whole and let the top part of th ...

230 Forget Chasing Them! Make Them Come Directly to YOU. ...

231 New Marketing Reality 3 New Marketing Reality 3 Almost Everything You’ve Learned about Sales and Marketing Should be Forgott ...

232 You’ve been trained in antiquated methods! ...

233 New Marketing Reality 3 If you’ve been in business or sales for more than five years, chances are you have been trained in o ...

234 New Marketing Reality 3 Instead of chasing prospects, we believe that you need to get them coming to you. We will show you h ...

235 New Marketing Reality 3 The way most people try and sell is very much akin to the difference between a one night stand and a ...