Writing Music for Television and Radio Commercials (and more): A Manual for Composers and Students

208 !!Chapter 11 Writer/Publisher Agreement The following is an example of an agreement between composers and publishers when sa ...

Video Game Music!! 209 These agreements provide information on the following topics: Premium overtime Breaks Minutes of music U ...

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12 Internet Commercials, Website Music, and Made-for-the-Internet Video Programs Many commercials that can be viewed on the Web ...

212 !!Chapter 12 instance, some programs are 8 minutes or shorter. The producers experi- ment with various lengths; they have to ...

Internet Commercials, Website Music, and Internet Videos !! 213 revenue, and the video Web market generates approximately $10 bi ...

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13 The Business of Commercials Although the primary focus of this book is the creative process of compos- ing music for commerci ...

216 !!Chapter 13 agency is requesting. Three or four examples are usually sufficient. If an agency is not familiar with a compos ...

The Business of Commercials!! 217 A creative rep asks the music house to assemble a distinctive music reel that contains music t ...

218 !!Chapter 13 panies is that advertising has rarely resulted in direct sales but has created awareness of their companies, he ...

The Business of Commercials!! 219 times, agencies have a predetermined music budget and ask music companies to itemize their pro ...

220 !!Chapter 13 reality, unions in most right-to-work states do not have much clout; there- fore, music companies generally neg ...

The Business of Commercials!! 221 ished productions. In fact, some demos are not revised and are broadcast as final tracks. !!It ...

222 !!Chapter 13 of the fee is paid directly by the music company and should be included in the itemized budget. Only union scal ...

The Business of Commercials!! 223 parts, and a clarinet player is also expected to double on the flute. Even though the payments ...

224 !!Chapter 13 Payroll Companies Handling fees (for talent and residuals) are included in most budgets. Sometimes the music co ...

The Business of Commercials!! 225 Late fees are applicable if payments are not received within the time frame stated in each uni ...

226 !!Chapter 13 tries. Become familiar with the organizations and unions in their coun- tries. Unions and Performing-Rights Soc ...

The Business of Commercials!! 227 device produced for such advertising agencies by television stations or television networks us ...