The New Typography

The Post Office prescribes that the right half of the card be left free. The left half is for the use of the sender. To print th ...

wasting adjustment of the typewriter. It is better to underline the address on the typewriter. as shown on the previous page. Ty ...

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0 abaender e exp6dltaur e munchen pranckhstr 2 frau kate steinitz georgstr 34 hannover JAN TSCHICHOLD: Postcard in standard fo ...

§ 0 0 EDITH KRAMER PLANEGG BEl MUNCHEN HOFMARCKSTRASSE 38 Herrn Ernst Kellner Milchinsel 4 Leipzig C 1 JAN TSCHICHOLD: Postcard ...

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w I warba· bau, Bochum, KrauzetraOa tO B l!l ... werbe-bau Max Burchartz 1 .J. Canis Werbe-Beratuna Werbe-EntwUrte Werbe-Druck ...

THE POSTCARD WITH FLAP offers great advantages in economy of time and effort. especially to firms with extensive correspondence. ...

Since so much of today's correspondence is on postcards. it becomes more and more necessary to follow these general rules. For t ...

' Gl -------.------- PROFESSOR THEO LECHNER t FRITZ NORKAUER ARCHITEKTEN B. D. A. MUNCHEN BR\ENNERSTRASSE 55 FERNSPRECHER 26 128 ...

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THE BUSINESS CARD The business ca rd fo rmat is A? (74xl 05 mm). If business cards were not as fo rm erly in completely ra ndom ...

werbe-bau Warba·BaBau·Baratung ratung werbe-bau Max Burchartz I .1. Canis Es basucht Sia Herr Canis I I I Bochum, Krauzstr. 10 R ...

In view of the present chaos in business-card design - even worse than that in pre-standardized business letterheads - the recom ...

ADVERTISING MATTER SLIPS CARDS LEAFLETS PROSPECTUSES CATALOGUES It is difficult to lay down standards for the design of advertis ...

KURT SCHWITTERS: Advertising slip (actual size). Black type on blue paper. Design The graphic design of all advertising depends ...

Cii w KUNSTVEREIN JENA PRINZESSI NN ENSCH LliSSCH EN BIS 31. MAI 1925 ALFRED KUBIN AQUARELLE ZEICHNUNGEN LITHOGRAPH IEN MITTWO ...

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between the free forms of the type and the compact area of black provides the effect. The Fagus leaflet by Herbert Bayer shows t ...