Samsung Rising

production for perfectly round-shaped displays yet,” said Han. The designers at UXCA thought up an unusual user interface that c ...

“How soon would you want to launch this?” “Can you launch in March or April?” An internal steering committee headed by Todd Pend ...

“Horrible, horrible user interface,” he said. “How does one expect to use a thermostat like this?” J.K. was deliberately using t ...

The Selfie That Shook the World WAS ELLEN DEGENERES A White Glove candidate or not? The marketers at Samsung disagreed. A dedica ...

air with ABC. As head of the White Glove program, Lovato already headed up Samsung’s Hollywood talent outreach. Pendleton also d ...

worked with DeGeneres at the rehearsal to introduce the Galaxy Note III. Since Ellen was an iPhone user, her muscle memory wasn’ ...

Ellen could improvise. She could put people at ease. It was Oscars Sunday. Todd Pendleton, riding on Samsung’s massive sponsorsh ...

her target. “So you were nominated a record-breaking eighteen times, right?” Meryl Streep glanced up with a look of slight bewil ...

not? Long-haired and red-bow-tied Jared Leto—another nominee for Best Supporting Actor, for his role as an HIV-positive transgen ...

“Nice!” he shouted to applause and cheers. “We did it!” Ellen shouted, getting pecked on the cheek by Meryl. “Oh, I’ve never twe ...

Then Ellen emerged from backstage. “We just crashed Twitter,” she announced. “We got an email from Twitter and we crashed and br ...

“It may seem odd that a poorly framed, slightly blurry, group portrait taken on a smartphone should have generated more buzz tha ...

advertising metrics that Samsung had the most effective Oscars campaign of any of the Oscar sponsors, beating Pepsi, Google, Net ...

Return to Tradition TODD PENDLETON’S TIGHT-KNIT TEAM was tired. They had fought, sacrificed, and succeeded in achieving so many ...

front of them. “Within a matter of hours, there were more than seventy thousand downloads, which was crazy,” said Daren. “And th ...

Daren later added, “Rosenberg suggested that we give up Milk and adopt Google Music as a default [app]. In return, he would cust ...

‘frank conversations’ about the companies’ intertwined fates.” “I view Tizen as a choice which people can have,” Pichai told Sto ...

global patent deal which will last a decade,” Gordon Kelly wrote in Forbes. “Buried within it was an agreement that Samsung woul ...

On the other hand, others thought, perhaps Jay Lee made a wise move. “The story of 1993 needs to be forgotten,” Tameo Fukuda, Ch ...

Vulture Man JAY LEE HAD A conundrum. He was inching closer to the throne, but challenges continued to stand in his way. He and h ...