Design Literacy: Understanding Graphic Design
The Discreet Charm of the Bourgeoisie Yuri Bokser On August 19, 1991, the day that hard-line Russian communists ousted Mikail Go ...
leadership when its chief art director was caught taking kickbacks from artists. His replacement decided to use new artists. Bok ...
Bokser insisted that he was always free to do his work as long as he did not expect the controversial works to be published. But ...
Radical Modernism^267 Dan Friedman Like “Ultrasuede,” the term “radical modern” sounds like a dubious synthetic, or worse, anoth ...
Friedman challenged corporate modernism in both theory and practice by creating an oeuvre that adapted original modern humanist ...
Generic Design^269 There’s an old garment center joke that goes like this: Moe, a coat manufacturer suffering from a steep decli ...
researchers developed pseudo-scientific devices for testing an average consumer’s ability to recognize packages at certain dista ...
Nonetheless, unique brands should theoretically maximize their uniqueness to corner their respective markets. But try telling th ...
Hagstrom, Arrow, and American Map have followed suit, perhaps to signal to the consumer that they are each as authoritative as t ...
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Flight^277 E. McKnight Kauffer Edward (“Ted”) McKnight Kauffer ( 1890 – 1954 ) was one of Europe’s most prolific and influential ...
citizen. Instead he did a variety of menial jobs while waiting for painting commissions to come along. At this time Kauffer met ...
had not submitted it in 1919 to Colourmagazine, which regularly featured a “Poster Page” where unpublished maquettes were reprod ...
lettering frequently, and most importantly took up the airbrush to achieve the streamlined effect that characterized his work of ...
Postage Stamps^281 No longer are postage stamps staid icons of officialdom, they are outlets for exceptional design, striking im ...
Royal PTT Nederlands on which he included a picture of himself in a comic pose. Vermullen was commissioned to design a stamp tha ...
McGraw-Hill Paperback Covers^283 Rudolph de Harak If modernism imposes coldness and sterility, as critics have argued, then Rudo ...
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