Persuasive Communication - How Audiences Decide. 2nd Edition
424 References Payne, J. W., & Braunstein, M. L. (1978). Risky choice: An examination of information acquisition behavior. M ...
References 425 Petty, R. E., Cacioppo, J. T., & Schumann, D. (1983). Central & peripheral routes to advertising effectiv ...
426 References Plummer, J. T. (1985, February). Brand personality: A strategic concept for multinational advertising. Paper pres ...
References 427 Quigley, B. M., & Tedeschi, J. T. (1996). Mediating effects of blame attributions on feelings of anger. Perso ...
428 References Read, D., Frederick, S., Orsel, B., & Rahman, J. (2005). Four score and seven years from now: The date/delay ...
References 429 Richins, M. L. (1994). Special possessions and the expression of material values. Journal of Consumer Research, 2 ...
430 References Roseman, I. J. (1984). Cognitive determinants of emotion: A structural theory. Review of Personality & Social ...
References 431 Rudebeck, P. H., Bannerman, D. M., & Rushworth, M. F. S. (2008). The contribution of distinct subregions of t ...
432 References Sanbonmatsu, D. M., Kardes, F. R., & Herr, P. M. (1992). The role of prior knowledge and missing information ...
References 433 Scherer, K. R. (1984). Emotion as a multicomponent process: A model and some cross-cultural data. Review of Perso ...
434 References University of Califorina at Berkeley and Carnegie Mellon University, National Center for the Study of Writing and ...
References 435 Sereno, S. C., O’Donnell, P., & Rayner, K. (2006). Eye movements and lexical ambiguity resolution: Investigat ...
436 References Sheffey, S., Tindale, R. S., & Scott, L. A. (1989). Information sharing and group decision making. Paper pres ...
References 437 Sinclair, R. C., Soldat, A. S., & Mark, M. M. (1998). Affective cues and processing strategy: Color-coded exa ...
438 References Smith, C. A., & Pope, L. K. (1992). Appraisal and emotion: The interactional contributions of dispositional a ...
References 439 Soldat, A. S., Sinclair, R. C., & Mark, M. M. (1997). Color as an environmental processing cue: External affe ...
440 References Stasser, G., & Titus, W. (1985). Pooling of unshared information in group decision making: Biased information ...
References 441 Strater, L. D., Jones, D. G., & Endsley, M. R. (2001). Analysis of infantry situation awareness training requ ...
442 References Szpunar, K. K., Schellenberg, E. G., & Pliner, P. (2004). Liking and memory for musical stimuli as a function ...
References 443 Thomas-Hunt, M. C., Ogden, T. Y., & Neale, M. A. (2003). Who’s really sharing? Effects of social and expert s ...
«
18
19
20
21
22
23
24
25
26
27
»
Free download pdf