Hypnotic Writing

I can write about any product or service with the name of the product or service in my mind and the Swipe File in my hand. I won ...

49 How Much Is That Doggie in the Window? W hen I was in college, long, long ago, in another time and place, far, far away, I to ...

“Yes, this dog is a breed not seen much around here. This dog is probably worth a thousand dollars.” “Well, he’s not for sale,” ...

50 How to Change Perception W henever you write your sales letter, you may need to change the reader’s perception in order to ge ...

In short, pave the way for your price by making it look small compared to something more expensive. Again, don’t lie. Tell the t ...

THE MIND IS EASILY TRICKED One of the secret principles you’ll learn is the idea that the mind is easily tricked by optical as w ...

Is the image moving? Actually, it’s not moving at all. Your mind is making you think it is. That’s an optical illusion. Somethin ...

I’m notadvocating misspelling words or intentionally misleading people. I’m demonstrating a principle. Your mind is vulnerable. ...

I could go on and on. For example, sometimes I end a letter with “Stop buy and see us.” Few note I used the word buyinstead ofby ...

51 At Last! The Joe Vitale Hypnotic Writing Formula N ow that you’ve learned an overview of some of the philoso- phy and psychol ...

INTENTION Intention means state your goal or desired outcome for your writing. What do you want to achieve? Be specific. You don ...

Noah says the whyquestions awaken the mind and cause it to seek out answers to make the question’s hidden statement come true. S ...

legendary: “At 60 miles an hour the loudest noise in this new Rolls-Royce comes from the electric clock.” Dan Kennedy once told ...

CREATION Creation means production. I tend to create rough first drafts at lighting speed. This is the step where you create you ...

Write a first draft for your sales letter here. HYPNOTIC WRITING ...

REWRITE Rewrite means there are no great writers, there are only great rewriters. While I urge you to write your first draft as ...

wondering, “What will be on my reader’s mind at this point in the letter?” I then address their question at that point. Insert ...

At Last! The Joe Vitale Hypnotic Writing Formula ...

TESTING Testing means you aren’t smart enough to know what people want. You can’t guess. Write your best copy, rewrite it, and t ...

52 A New Hypnotic Copy Checklist T he following list is my own secret checklist. After you have written your first draft and pol ...