SEO-for-Beginners
Verdict: SEO myth Commonly, SEOs will refer to the ranking power of a website often in conjunction with its backlink profile. Th ...
You will have definitely heard it said before that longer content ranks better. More words on a page automatically make yours mo ...
John Mueller of Google recently dispelled this myth: Verdict: SEO myth HOW TO SPOT SEO MYTHS: 20 COMMON SEO MYTHS, DEBUNKED ...
What exactly are LSI keywords? LSI stands for “latent semantic indexing.” It is a technique used in information retrieval that a ...
It’s simply not true. Google has gone far beyond LSI in its understanding of text, for instance, the introduction of BERT. For m ...
It helps us get out of sticky conversations with our bosses or clients. It leaves a lot of wiggle room if you aren’t getting the ...
However, there is more to SEO than ranking in the top 10 of Google. For instance, a well-positioned Google My Business listing w ...
Bounce rate is the percentage of visits to your website that result in no interactions beyond landing on the page. It is typical ...
John Mueller cleared this up in a Google Webmaster Hangout in July 2018 with: “We try not to use signals like that when it comes ...
Backlinks are important, that’s without much contention within the SEO community. However, exactly how important is still debate ...
That’s not the case with most industries. Relevant backlinks will, of course, help with ranking, but they need to go hand-in-han ...
Cram your URLs full of keywords. It’ll help. Unfortunately, it’s not quite as powerful as that. John Mueller has said several ti ...
It is something that is heard too often by SEOs. If you are migrating a website, all you need to do is remember to redirect any ...
All of this needs to be considered when a website is significantly changing. Redirecting URLs that are changing is a very import ...
It stands to reason that a larger brand will have resources that smaller brands do not. As a result, more can be invested in SEO ...
Big brands are often more authoritative on broad-level keywords than smaller contenders. However, small brands can still win. Lo ...
It’s understandable that this myth is still prevalent. There is still a lot of focus on keyword search volumes in the SEO indust ...
A typical keyword research exercise might yield something like the following: pizza restaurant manhattan – 110 searches per mont ...
Therefore, the “near me” element of the search becomes less about the keyword and more about the intent behind the keyword. Goog ...
It’s prevalent in SEO forums and Twitter threads. The common complaint, “my competitor is ranking above me, but I have amazing c ...
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