Convert-physical-book-v1.8

CONVERT this time period. Put the time clock up there during the Q&A, and consistently bring people back to the time clock. ...

JASON DROHN ETIQUETTE In this chapter, we’re going to talk about etiquette. I’m not overly huge on conforming, but I did want to ...

CONVERT say something about it. I just tell them, “I did this presentation 20 minutes before the call, and it is not something t ...

JASON DROHN to that person. Don't bad mouth other marketers or product owners (or their products) on the call. Don't over-promis ...

CONVERT PREPARATION Webinars aren’t perfect, especially when delivered live. You might be sick, you might be coughing, there mig ...

JASON DROHN the background, or other random imperfections. If you get bad feedback, ignore it, or try to. Or call them out. Say, ...

CONVERT CLOSING TIPS We have some really awesome tips that I want to share with you. As I mentioned, we have done plenty of webi ...

JASON DROHN day two and day three will focus on getting them on the webinar. In order to offer the free download, post a link in ...

CONVERT message, and we’ll give you the URL.” You can tell the audience about this before the bulk of the content delivery: “If ...

JASON DROHN THE REPLAY For this chapter on following up, we’ll review the sequence of steps that you need to do in order to make ...

CONVERT want to have to worry about that. On a Mac, GoToWebinar has the same the recording feature. All it is is clicking on a l ...

JASON DROHN REGISTRANT EMAIL LIST AUTOMATION Not everyone who signs up for a webinar is going to be able to make it. It’s a lot ...

CONVERT You write up five emails that are going to go out in this specific sequence: Day Zero: Link to the replay. “Thanks so m ...

JASON DROHN You can also do a trial offer. You can say, “On the webinar, the price was $97. Since you haven’t bought yet, price ...

CONVERT FEEDBACK Let's talk about surveys, and how you can use surveys to get some great feedback about your webinar and about y ...

JASON DROHN Overall, what did you think? (This is for testimonials). Each of those questions has a little text box that allows ...

CONVERT METRICS Let's talk about webinar stats. Getting into numbers can get a little dry, but I really want you to pay attentio ...

JASON DROHN 3,500 people see the webinar Sign-Up Page 1,000 people actually sign up 500 attendees 300 are present during the Ca ...

CONVERT Earnings Per Attendee: $10,476 / 500 attendees = $20.95 per attendee – this means for every person you can get on your ...

JASON DROHN WEBINAR AUTOMATION Once you get the stats from your webinar, the EPAs and the EPCs will give you numbers to work wit ...